Wisconsin contest spotlights manufacturing

Online nominations are being taken to find the coolest product in the state.


Nominations for the Coolest Thing Made in Wisconsin Contest will be taken through Sept. 4.

This marks the fifth year for the annual contest, a partnership between Wisconsin Manufacturers & Commerce and Johnson Financial Group. The event aims to highlight the state’s manufacturing industry – which employs one in six Wisconsinites – and ultimately determine the Coolest Thing Made in Wisconsin.

Any product that is manufactured in Wisconsin qualifies for the contest; nominations can be made online at .

Products that made the top 16 list in 2019 included a rifle made in Rice Lake, an outboard motor made in Fond du Lac, infused Maple syrup from Stevens Point and a John Deere lawn tractor from Horicon. Past products to be nominated have included motorcycles, military vehicles, cheese products, boats, generators, food carts, iron castings, beer, all-terrain vehicles, snow blowers and more.

The winner of the contest is decided by popular vote through a bracket-style tournament called Manufacturing Madness. This year’s winner will be named Oct. 14.

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