Video Vision is back in business.

With the easing of stay-at-home restrictions on non-essential businesses in Wisconsin, the Superior store began offering curbside service Friday, April 24. Three customers called within the first half hour to order rentals, said Brian Augustine, Video Vision president.

“Our employees want to get back to work; our customers want things back to normal,” he said.

The business has been closed since March 25 per Gov. Tony Evers’ initial Safer at Home order. Augustine said the move to curbside service has been like starting all over.

The first Video Vision opened March 4, 1983, at 122 W. First St., Duluth. At its zenith, Augustine operated six Video Vision stores in the Twin Ports. Today, the Superior business is the sole survivor.

“We were the very first video store in the area, and now we’re the last,” Augustine said.

The decision to offer curbside service was met with excitement on Facebook.

"Great idea," wrote Debbie Aleff.

Karen Nevin said it was "Awesome!"

"I've missed you all," wrote Kim Keskinen.

Augustine said the move to curbside service brought four of the business' seven employees back to work. He plans to call back the rest as needed. Visit the Facebook page or call 218-269-2844 for more information.