Jack Link’s introduces global flavorToday’s consumers are demanding more bold and authentic flavors when reaching for food to fuel their on-the-go lifestyles.
Today’s consumers are demanding more bold and authentic flavors when reaching for food to fuel their on-the-go lifestyles.
Now, Jack Link’s helps adventurous eaters ‘Feed Their Wild Side’ with the introduction of limited edition Jack Link’s Sriracha Beef Jerky and Jack Link’s Burrito Beef Jerky.
New for 2013, both Jack Link’s Sriracha and Burrito Beef Jerky deliver a powerful explosion of flavor, perfect for snackers seeking an escape from bland, run-of-the-mill snacks.
Inspired by the spicy, global cuisines of Southeast Asia and Latin America, each bite of Jack Link’s newest beef jerky flavors will send taste buds on an international excursion, while providing a savory boost of lean, satiating protein.
“As the fastest-growing meat snack brand, Jack Link’s is continually creating exciting new meat snack flavors to meet the demands of consumers’ ever-evolving palates,” said Kevin Papacek, director of marketing, Jack Link’s. “Both of Jack Link’s new globally-inspired flavors — Sriracha Beef Jerky and Burrito Beef Jerky — invite today’s snackers to unleash their adventurous spirits with the bold and spicy tastes of their favorite foods”.
Jack Link’s Sriracha Beef Jerky is packed with a kick of hot chili peppers and garlic, Jack Link’s Sriracha Beef Jerky marries the natural goodness of savory beef with the spice and heat of on-trend Sriracha hot sauce.
Jack Link’s Burrito Beef Jerky is inspired by traditional south-of-the-border cuisine blending tender 100 percent beef with the authentic flavor of spicy chili peppers, robust onions and garlic.