Alayne Joy Hockman of Superior graduated from the University of Wisconsin-River Falls with a bachelor’s degree in journalism. She was one of 297 students who were awarded bachelor’s degrees and 47 students awarded master’s degrees following fall semester.
Five students earned a total of $2,300 March 5 during the 34th annual ADDY Awards Show hosted by the American Advertising Federation of Duluth/Superior. Lisa Jefferson of Duluth Business University (DBU) won first place and $750 for Eat Color. Danielle Rhodes of the University of Minnesota Duluth placed second and received $500 for Center Magazine. Paul M. Zahorosky of DBU also placed second and received $500 for January Calendar. Third place winners, who also received $250 each, were Danielle Rhodes for Let’s Talk About Sex and Zachary Zorbas of DBU for Zorba Stationary Package. Above and beyond receiving local cash prizes, ADDY-winning work advances to a district competition, which includes work from Minnesota, Wisconsin, and North and South Dakota. Winners at that level go on to compete among the best advertising materials in the nation.